Direct to Consumer
Accelerate Policy Growth
Looking to grow your business, increase market share and expand your customer base without significantly increasing overhead spend?
Direct-to-Consumer (D2C) is the solution! The Direct-to-Consumer wave is rocking industries from goods to services and is changing insurance distribution. It is also changing the role that intermediaries play in the field, so sit tight and learn how Silvervine will put you on top of the D2C game.
Direct-to-Consumer is the Future of Insurance Growth
Insurers can no longer rely solely on traditional agency networks to grow their business. Current market share growth is coming from D2C strategies, and insurance companies that embrace this trend are the ones most likely to succeed.
For the first time, J.D Power's 2020 U.S. Auto Insurance Study proves that insurance company websites have officially surpassed agents in terms of importance to client interaction and service. "We've seen this trend developing for several years, but this is the first time that the digital channel has become the preferred means of interacting with auto insurers, exceeding one-on-one communication with agents."
Silvervine's Direct-to-Consumer (D2C) system provides the digital tools required for users to execute an online policy with little to no human interaction. Our system is customized to your specifications and requirements, allowing you to control the information presented and back-end process for online policy execution. Silvervine D2C also allows you to extend functionality to your agents or brokers. They'll have the digital tools needed to access the information that consumers enter online, so they can respond with specialized expertise in a streamlined way when they’re needed.
Ready to take it a step further? Schedule a demo and we'll demonstrate how our D2C software can quickly and efficiently contribute to your bottom line!
Compatible with Any Policy Administration System
Silvervine's D2C solution seamlessly integrates with our state-of-the-art policy administration system. Thanks to the system's versatile and progressive technology, Silvervine's D2C software can be connected to any policy administration system, regardless of brand.
With an implementation lead time of 3 months, you can quickly improve efficiency, reduce operational costs and enhance your customers' experience — all while growing your business.
A Guide to Building Your Direct-to-Consumer Strategy
The D2C sales model is reshaping the insurance industry in its entirety — from the type of products sold, to the way they’re bundled; from how those products are distributed, to the role that agents and brokers play in the sale. For many, its unfamiliar territory. To assist, we've developed a comprehensive guide to walk insurers through topics to consider:
- How to sell insurance D2C
- What it means for insurance distribution
- What it means for insurance intermediaries
- What it means for insurance products
- How to navigate the constraints of D2C insurance
- Building a comprehensive D2C strategy
- Tools for implementing and selling D2C
- 10 tactical considerations for implementation