John Baker
Author Archives: John Baker

Future of Insurance: Climate Change Resilience


Thinking about the future of insurance? Then your thoughts must include climate change. In past years, climate change was not top of mind for most insurers. However, current events and the realities of the global economy have now made climate change a priority – forcing the insurance industry to adapt and reinvent itself. Disasters threaten […]

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Paying Claims Digitally May Be the Next Big Thing in Insurance


The first claims reimbursements of history happened by post: a customer reported a loss, an underwriter made an assessment, and a check went in the mail (unless a local adjuster hand-delivered it). Most claims payments still do happen this way. With the addition of ACH, an electronic payment method has been in the mix for […]

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New Vehicle Tech Reduces Some Risks While Creating Others


Many advancements in vehicle tech over the past years have been inspired by safety. For example, proponents of self-driving cars say they have the potential to prevent collisions by reducing human error, which causes 94 percent of fatalities, according to NHTSA. A study by General Motors and UMTRI found that some automated safety features, such […]

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Unprecedented Wildfires: How to Underwrite the New Normal


Let’s talk about California. More specifically, let’s talk about the rising risk of wildfire. You probably already know that when it comes to catastrophic fires, California has suffered some of the greatest losses in our nation’s history. But wildfires are not just a California problem: the rising risks range much further afield. So, what can […]

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Three Must-Dos When Marketing Insurance to Gen Z


Kids these days … might surprise you. Never mind the stereotypes – and yes, let’s skip the part where we used to walk to school uphill both ways. As America prepares for another major generational transition, let’s take a look at who’s waiting in the wings, and how insurers can serve them best. Who is […]

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Six Tips to Enhance Online Experience for Insurance Customers


When people are shopping online for insurance products, they’re not just making decisions about your products. They’re also making decisions about your website. According to a recent LIMRA survey, insurance customers “expect their online experiences with agents and financial services companies to match their other online retail experiences.” In other words, if you want to […]

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Should You Insure Cannabis Companies?


Cannabis is growing in America – and so is the consumption of it. As the demand for dispensaries continues to rise, what are the risks for insurers? Let’s review the pros and cons. Cannabis is becoming more and more common According to the information resource Leafly, cannabis products are now legal to sell and consume […]

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Vehicle Innovation: 3 Intriguing Developments


Automatic braking, lane control, backup cameras … we’re all familiar with vehicle innovations such as these. But what about the lesser-known developments in vehicle technology? What other innovations are brewing out there right now? Here are three contenders. Generate power with your tires Your tires create friction as they move over the pavement at high […]

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